SOCIAL MEDIA
MARKETING

A few years ago businesses weren’t certain about the return of investment (ROI) involved with social media marketing but today, the importance is no longer debated.


SOCIAL MEDIA
MARKETING

A few years ago businesses weren’t certain about the return of investment (ROI) involved with social media marketing but today, the importance is no longer debated.


Businesses are definitely realizing the power of social media and have accepted that social media marketing has to be a part of their marketing and PR efforts. Below are just a small list of reasons why social media marketing can be useful:

  • Increased Exposure
  • Increased Traffic
  • Developed Loyal Fans
  • Generated Leads
  • Improved Search Ranking
  • Grew Business Partnerships
  • Reduced Marketing Expenses
  • Improved Sales
  • Provided Marketplace Insight

Social media appears to be the game changer for businesses in various industries as companies have the ability to reach out and communicate on a personal level with their target audience on a daily basis. For businesses who engage in marketing, sales, customer service and other businesses activities, social media adds a new layer to the mix that was previously unavailable via traditional marketing. Furthermore, the success gap appears to be widening as businesses use social media in an informal, ad hoc manner and those who are taking a more planned and strategic approach.

Here are two key roles social media marketing can play for your business and here’s what we can do to help:

DRIVING THE CONVERSATION

  • New Engaging Posts:
    Engage customers in a constant online conversation through social media, posting promotional, informational and interesting content.
  • Encourage Sharing:
    We give customers fun and interesting things to share so more of their friends and family are introduced to your business.
  • Monitor and Respond Daily:
    We answer questions and interact with customers and fans on a daily basis to foster brand loyalty and growth.
  • Run Sweepstakes, Contests and Giveaway Coupons:
    We motivate your customers to participate with social media polls, sweepstakes coupons and contests that helps to grow your brand following and the depth of the relationship your brand has with your customers.

MAN THE CONTROLS

  • Coordinate the Various Social Media Channels:
    Each business needs to ensure having a presence in the various social media channels that pertain to their business and we’re here to not only help decide but to coordinate the efforts together.
  • Social Media Branding:
    Making sure your pages are attractive, welcoming and sending a strong message to customers goes a long way when it comes to branding your company as experts in the industry.
  • Track Results:
    We help track customer response to identify ways to drive people to your business services and/or products and find the best strategies for future content.
  • Adapting to the Everchanging Social Media Trends:
    We constantly strive to learn the newest, most effective ways to keep your business ahead of your competitors.

SOCIAL MEDIA CHANNELS – WHICH ONE(S) TO CHOOSE?

With the growing popularity of several social media channels, your business may need to focus on one or a few as opposed to all. Businesses need to understand which social platforms will help you reach your goals with the relevant audiences, whether that’s generating sales or helping with growing visibility. Part of our job is to help you decide which networks are best for your business. Below are the social media channels we are able to help with:

  • Facebook
  • Instagram
  • Twitter
  • Google+
  • Pinterest
  • LinkedIn
  • YouTube

We’re happy to help with your social media marketing alone or as part of a larger marketing plan. One thing to keep in mind is that social media must be integrated and work hand-in-hand with other marketing and PR initiatives. We’ll work with you on creating the perfect plan to help you meet your goals.

Businesses are definitely realizing the power of social media and have accepted that social media marketing has to be a part of their marketing and PR efforts. Below are just a small list of reasons why social media marketing can be useful:

  • Increased Exposure
  • Increased Traffic
  • Developed Loyal Fans
  • Generated Leads
  • Improved Search Ranking
  • Grew Business Partnerships
  • Reduced Marketing Expenses
  • Improved Sales
  • Provided Marketplace Insight

Social media appears to be the game changer for businesses in various industries as companies have the ability to reach out and communicate on a personal level with their target audience on a daily basis. For businesses who engage in marketing, sales, customer service and other businesses activities, social media adds a new layer to the mix that was previously unavailable via traditional marketing. Furthermore, the success gap appears to be widening as businesses use social media in an informal, ad hoc manner and those who are taking a more planned and strategic approach.

Here are two key roles social media marketing can play for your business and here’s what we can do to help:

DRIVING THE CONVERSATION

  • New Engaging Posts:
    Engage customers in a constant online conversation through social media, posting promotional, informational and interesting content.
  • Encourage Sharing:
    We give customers fun and interesting things to share so more of their friends and family are introduced to your business.
  • Monitor and Respond Daily:
    We answer questions and interact with customers and fans on a daily basis to foster brand loyalty and growth.
  • Run Sweepstakes, Contests and Giveaway Coupons:
    We motivate your customers to participate with social media polls, sweepstakes coupons and contests that helps to grow your brand following and the depth of the relationship your brand has with your customers.

MAN THE CONTROLS

  • Coordinate the Various Social Media Channels:
    Each business needs to ensure having a presence in the various social media channels that pertain to their business and we’re here to not only help decide but to coordinate the efforts together.
  • Social Media Branding:
    Making sure your pages are attractive, welcoming and sending a strong message to customers goes a long way when it comes to branding your company as experts in the industry.
  • Track Results:
    We help track customer response to identify ways to drive people to your business services and/or products and find the best strategies for future content.
  • Adapting to the Everchanging Social Media Trends:
    We constantly strive to learn the newest, most effective ways to keep your business ahead of your competitors.

SOCIAL MEDIA CHANNELS – WHICH ONE(S) TO CHOOSE?

With the growing popularity of several social media channels, your business may need to focus on one or a few as opposed to all. Businesses need to understand which social platforms will help you reach your goals with the relevant audiences, whether that’s generating sales or helping with growing visibility. Part of our job is to help you decide which networks are best for your business. Below are the social media channels we are able to help with:

  • Facebook
  • Instagram
  • Twitter
  • Google+
  • Pinterest
  • LinkedIn
  • YouTube

We’re happy to help with your social media marketing alone or as part of a larger marketing plan. One thing to keep in mind is that social media must be integrated and work hand-in-hand with other marketing and PR initiatives. We’ll work with you on creating the perfect plan to help you meet your goals.

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